Growing a business has never been easy, but today it feels nearly impossible. Fundamental shifts in buyer behavior, compounded by the pandemic, have made it harder for organizations to connect — both across teams and tools and with existing and prospective customers.
With marketers spending an average of 3.55 hours each week collecting, organizing, and analyzing marketing data from separate sources, it’s no wonder that martech software — designed to make marketers more productive — seems to be having the opposite effect.
Here's what you'll learn in this guide:
- The real cost of having siloed systems and disorganized data powering your marketing efforts.
- How spend less time, money, and resources consolidating data and systems — and more time building deeper customer connections.
- How to leverage HubSpot's all-in-one marketing platform to close more deals, improve your inbound lead growth, and improve your website traffic.
